PRIVACY POLICY

Responsible for the processing of data is:

yfood Labs GmbH
Landwehrstrasse 60-62
80336 München
Germany

en@yfood.eu

Thank you for visiting our online shop. Protection of your privacy is very important to us. Below you will find extensive information about how we handle your data.

 

1. ACCESS DATA AND HOSTING

You may visit our website without revealing any personal information. With every visit on the website, the web server stores automatically only a so-called server log file which contains e.g., the name of the requested file, your IP address, the date and time of the request, the volume of data transferred and the requesting provider (access data) and documents the request. These access data are analysed exclusively for the purpose of ensuring the smooth operation of the website and improving our offer. This serves according to Art. 6 (1) 1 lit. f GDPR the protection of our legitimate interests in the proper presentation of our offer that are overriding in the process of balancing of interests. All access data are deleted no later than seven days after the end of your visit on our website.

1.1 HOSTING
The services for hosting and displaying the website are partly provided by our service providers on the basis of processing on our behalf. Unless otherwise stated in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Our service providers are located and/or use servers in the USA and in other countries outside the EU and the EEA. For these countries, there is no adequacy decision by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

Our service providers are located and/or use servers in the following countries, for which the European Commission has established an adequate level of data protection by decision: Canada

1.2 CONTENT DELIVERY NETWORK
For the purpose of a shorter loading time, we use for some offers a so-called Content Delivery Network ("CDN") . This service provides content, e.g. large media files, via regionally distributed servers of external CDN service providers. For this reason, access data will be processed on the servers of these service providers. We engage our service providers on the basis of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Our service providers are located and/or use servers in these countries: USA

There is no adequacy decision for these countries by the European Commission. Our cooperation with them is based on these safeguards: Standard data protection clauses adopted by the European Commission

 

2. DATA COLLECTION AND USE FOR PROCESSING THE CONTRACT, ESTABLISHING CONTACT AND FOR OPENING A CUSTOMER ACCOUNT

2.1 Data processing for the purposes of performing the contract
For the purpose of performing the contract in accordance with Art. 6 (1) (b) GDPR, we collect personal data if you provide it to us voluntarily as part of your order. Mandatory fields are marked as such, as in these cases we necessarily need the data to process the contract and we cannot send the order without their specification. Which data is collected can be seen from the respective input forms.

Further information on the processing of your data, in particular on the forwarding of the data to our service providers for the purpose of order, payment and shipping, can be found in the following sections of this privacy policy. After complete processing of the contract, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 (1) (c) GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

Merchandise management system
We use merchandise management systems of external service providers for order and contract processing. We engage our service providers on the basis of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Our service providers are located and/or use servers in these countries: USA

There is no adequacy decision for these countries by the European Commission. Our cooperation with them is based on these safeguards:  Approved binding corporate rules

2.2 Customer account
Insofar as you have given your consent to this in accordance with Art. 6 (1) (a) GDPR by deciding to open a customer account, we will use and store your data for the purpose of opening the customer account as well as for further future orders on our website. Deletion of your customer account is possible at any time and can be done by sending a message to the contact option described in this privacy policy. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

2.3 Establishing contact
As part of our customer communication, we collect personal data in order to process your enquiries in accordance with Art. 6 (1) (b) GDPR if you voluntarily provide us with this data when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, as in these cases we necessarily need the data to process your enquiry. Which data is collected can be seen from the respective input forms. After your enquiry has been fully processed, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

 

3. DATA PROCESSING FOR THE PURPOSE OF SHIPMENT

We forward your data to the shipping company within the scope required for the delivery of the ordered goods according to Art. 6 (1) (b) GDPR.

DATA TRANSMISSION TO A SHIPPING PROVIDER FOR THE PURPOSE OF SHIPMENT NOTIFICATION
Provided that you have given us your explicit consent, during or after your order, we will forward your e-mail address and phone number in accordance with Art. 6 (1) (a) GDPR to the selected shipping provider in order to enable them to contact you for the purpose of shipment notification or coordination prior to shipment.
This consent may be withdrawn at any time by sending a message to the contact information described in this privacy policy or directly to the shipping provider using the contact address listed below. After consent withdrawal, we will delete the data you have provided for this purpose, unless you have expressly consented to further use of your data or we have reserved the right to use your data for other purposes which are permitted by law and about which we inform you in this privacy policy. ​​

Hermes Germany GmbH
Essener Straße 89
D-22419 Hamburg
Germany

DHL Paket GmbH
Sträßchensweg 10
53113 Bonn
Germany

4. DATA PROCESSING FOR THE PURPOSE OF PAYMENT

As part of the payment process in our online shop, we work together with these partners: technical service provider, credit institution, payment service provider.

4.1 DATA PROCESSING FOR THE PURPOSE OF TRANSACTION PROCESSING
Depending on the selected payment method, we forward the data necessary for processing the payment transaction to our technical service providers, who act for us on the basis of processing on our behalf or to the authorised credit institutions or to the selected payment service provider insofar as this is necessary for the payment process. This serves the fulfilment of the contract according to Art. 6 (1) (b) GDPR. In certain cases, payment service providers collect the data required for processing the payment themselves, e.g. on their own website or via technical solution within the ordering process. In this respect, the privacy policy of the respective payment service provider applies. If you have any questions about our payment processing partners and the basis of our cooperation with them, please use the contact option described in this privacy policy.

4.2 DATA PROCESSING FOR THE PURPOSE OF FRAUD PREVENTION AND OPTIMISATION OF OUR PAYMENT PROCESSES
We may forward other data to our service providers, which they use for the purpose of fraud prevention and to optimise our payment processes (e.g. invoicing, processing of contested payments, accounting support) together with the data necessary to process the payment as our processors.
This serves to safeguard our legitimate interests in fraud prevention or an efficient payment management in accordance with Art. 6 (1) (f) GDPR that are overriding in the process of balancing of interests.

4.3 IDENTITY AND CREDIT ASSESSMENT WHEN SELECTING KLARNA PAYMENT SERVICES

Klarna Pay now (Direct debit)
If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we request your consent that we may forward to Klarna the data necessary for processing the payment and for an identity and credit assessment in accordance with Art. 6 (1) (a) DSGVO. In Germany, the credit agencies listed in Klarna's privacy policy can be used for identity and credit assessment. Klarna will use information obtained on the statistical probability of payment default for a balanced decision on the establishment, execution or termination of the contractual relationship.
You can withdraw your consent at any time by sending a message to the contact option specified in this privacy policy. As a result, we may no longer be able to offer you certain payment methods. You may also withdraw your consent to this use of your personal data at any time, also to Klarna.

 

5. MARKETING VIA E-MAIL

5.1 E-MAIL ADVERTISING UPON SUBSCRIPTION TO THE NEWSLETTER
If you subscribe to our newsletter, we will regularly send you our email newsletter based on your consent according to Art. 6 (1) (a) GDPR, using the data required or disclosed by you separately for this purpose.

​​​​​​​You can unsubscribe from the newsletter at any time. This can either be done by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your e-mail address from the list of recipients, unless you have expressly consented to the further use of your data or we have reserved the right to use your data for other purposes that are permitted by law and about which we inform you in this privacy policy.

5.2 NEWSLETTER MAILING
The newsletter is sent to you by our service provider who processes data on our behalf and to whom we disclose your email address. ​​​​​​​If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

Our service providers are located and/or use servers in the USA. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

5.3 SENDING REVIEW REQUESTS BY E-MAIL
If you have given us your explicit consent to do so during or after placing your order in accordance with Art. 6 (1) (a) GDPR, we will use your e-mail address to request an review of your order via the review system we use. This consent can be withdrawn at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the review request.

The review requests may also be sent by our service providers on the basis of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

 

6. COOKIES AND FURTHER TECHNOLOGIES

6.1 GENERAL INFORMATION
In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognise your browser during your next visit (persistent cookies). We use such technologies that are strictly necessary for the use of certain functions of our website (e.g., shopping cart function). These technologies are used to collect and process IP addresses, time of visit, device and browser information as well as information on your use of our website (e.g., information on the contents of the shopping basket). This serves to safeguard our legitimate interests in an optimised presentation of our offer in accordance with Art. 6 (1) (f) GDPR that are overriding in the process of balancing of interests.

In addition, we use technologies to fulfil the legal obligations, which we are subject to (e.g., to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.

On our website we may use other technologies, which are not listed individually in this privacy policy. Further information on these technologies and the respective legal basis can be found on the platform of our consent management service Cookie First.

You can access the platform by clicking on the Privacy Settings link at the end of this website.

You can find the cookies settings for your browser by clicking on the following links:

Microsoft Edge™
Safari™
Chrome™
Firefox™
Opera™

If you have consented to the use of the technologies in accordance with Art. 6 (1) (a) GDPR, you can withdraw your consent at any time by sending a message to the contact option described in the privacy policy.

6.2 USE OF COOKIE FIRST CONSENT MANAGEMENT PLATFORM FOR OBTAINING AND MANAGING CONSENT
On our website we use the Cookie First Consent Management Platform ("CookieFirst") to inform you about the cookies and the technologies we use on our website and to obtain, manage and document your consent to the processing of your personal data by these technologies. This is required under Art. 6 (1) (c) GDPR to fulfil our legal obligation under Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. The consent management service CookieFirst is provided by CookieFirst by Digital Data Solutions B.V., Plantage Middenlaan 42a, 1018 DH Amsterdam, Netherlands, which processes your data on our behalf. When you visit our website, CookieFirst’s web server stores a so-called server log file, which also contains your anonymised IP address, the date and time of your visit, device and browser information as well as information on your consent behaviour. Your data will be deleted after three years, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use your data in a manner that goes beyond this, which is legally permitted and about which we inform you in this privacy policy.

 

7. USE OF COOKIES AND OTHER TECHNOLOGIES FOR WEB ANALYTICS AND ADVERTISING PURPOSES

If you have given your consent in accordance with Art. 6 (1) (a) GDPR, we use the following cookies and other third-party technologies on our website. The data collected in this context will be deleted after the relevant purpose has been fulfilled and we have ended the use of the respective technology. You can withdraw your consent at any time with effect for the future. Further information on your withdrawal options can be found in the section "cookies and further technologies". Further information including the legal basis for data processing can be found within the respective technologies. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.


7.1 USE OF GOOGLE SERVICES
We use the following technologies of Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google technologies about your use of our website is usually transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. There is no adequacy decision with respect to the USA by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission. If your IP address is collected using Google technologies, it will be shortened by activating IP anonymisation before being stored on Google's servers. Only in exceptional cases will the full IP address be transferred to a Google server and shortened there. Unless otherwise specified for the specific technologies, data processing is based on an agreement concluded for the respective technology between jointly responsible parties in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in Google's privacy policy.

GOOGLE ANALYTICS
For the purpose of website analytics, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which usage profiles are created using pseudonyms. Cookies can be used for this purpose. Your IP address will not be merged with other data from Google. The data processing is based on a data processing agreement with Google.

In order to optimize the marketing of our website, we have activated the data sharing settings for "Google products and services". This allows Google to access the data collected and processed by Google Analytics and then use it to improve Google services. The data sharing to Google within the scope of these data sharing settings is based on an additional agreement between the data controllers. We have no influence on the subsequent data processing by Google.

We also use the extension function of Google Analytics Google Optimize to create and run tests.

For web analytics purposes, the extension function of Google Analytics Google Signals enables so-called "cross-device tracking". If your internet-enabled devices are linked to your Google Account and you have activated the "personalised advertising" setting in your Google Account, Google can generate reports on your usage behaviour (in particular cross-device user numbers), even if you change your device. We do not process personal data in this respect; we only receive statistics based on Google Signals.

GOOGLE ADSENSE
For web analytics and advertising purposes, the extension function of Google Analytics enables the so-called DoubleClick cookie to recognize your browser when visiting other websites. Google will use this information to compile reports about your website activities and to provide other services related to the use of the website.

Our Website markets advertising space to third party service providers and advertising networks via Google AdSense. Those advertisements will be shown to you in different places on this website. The so-called DoubleClick cookie enables the display of interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information on your use of our website) and the automatic assignment of a pseudonymous UserID, which is used to determine interests based on visits to this and other websites.

GOOGLE ADS
For advertising purposes in the Google search results as well as on the websites of third parties, the so-called Google Remarketing Cookie is used when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information on your use of our website), by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing only takes place if you have activated the setting "personalised advertising" in your Google account. In this case, if you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behavior when you arrive on our website via a Google Ads ad. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration) may be collected, from which usage profiles are created using pseudonyms.

GOOGLE MAPS
For the visual representation of geographical information, Google Maps collects data on your use of the Maps functions, in particular the IP address and location data, and transmits this data to Google and then processes it by Google. We have no influence on this subsequent data processing.

GOOGLE RECAPTCHA
For the purpose of protection against misuse of our web forms as well as against spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information as well as information on your use of our website) and performs an analysis of your use of our website by means of a so-called JavaScript and cookies. In addition, other cookies stored in your browser by Google services are evaluated. Personal data is not read out or stored from the input fields of the respective form.

GOOGLE FONTS
For the purpose of a uniform presentation of the contents on our website, data (IP address, time of visit, device and browser information) are collected by the script code "Google Fonts", transmitted to Google and then processed by Google. We have no influence on this subsequent data processing.

YOUTUBE VIDEO PLUGIN
In order to integrate third party content, data (IP address, time of visit, device and browser information) are collected via the YouTube Video Plugin in the expanded data protection mode used by us, transmitted to Google and then processed by Google only when you play a video.


7.2 USE OF MICROSOFT SERVICES FOR WEB ANALYTICS AND ADVERTISING PURPOSES
We use the technologies of Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (hereafter "Microsoft").  The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is usually transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission. For more information about Microsoft's data processing practices, please see Microsoft's privacy policy.

MICROSOFT ADVERTISING

For advertising purposes in the Bing, Yahoo and MSN search results as well as on the websites of third parties, the so-called Microsoft Advertising Remarketing Cookie is used when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information on your use of our website) and by means of a pseudonymous cookie ID and based on the pages you visit.

For website analytics and event tracking purposes, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behavior when you arrive on our website via a Microsoft Advertising ad, from which usage profiles are generated using pseudonyms. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration) may be collected, from which user profiles are created using pseudonyms. As long as your Internet-enabled devices are linked to your Microsoft account and you have not disabled the "Interest-based Advertising" setting in your Microsoft account, Microsoft can generate reports on usage behavior (especially cross-device user numbers), even if you change your device, so-called "cross-device tracking". In this respect, we do not process personal data, we only receive statistics based on Microsoft UET.

7.3 USE OF FACEBOOK SERVICES

USE OF FACEBOOK PIXEL
We use the Facebook pixel within the framework of the technologies of Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland (hereafter "Facebook") as described below. The Facebook pixel is used to automatically collect and store data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration), from which user profiles are created using pseudonyms.
For this purpose, a cookie is automatically set by the Facebook pixel when you visit our website, which automatically enables recognition of your browser when visiting other websites by means of a pseudonymous cookie ID. Facebook will combine this information with other data from your Facebook account and use it to compile reports on website activities and to provide other services associated with website use, in particular personalised and group-based advertising. We have no influence on data processing by Facebook and only receive statistics based on Facebook pixels.
The information automatically collected by Facebook technologies about your use of our website is usually transferred to a server of Facebook, Inc. 1601 Willow Road, Menlo Park, California 94025, USA and stored there. There is no adequacy decision for the United States by the European Commission. If the data transfer to the USA falls within the scope of our responsibility, our cooperation is based on standard data protection clauses of the European Commission. Further information about data processing by Facebook can be found in Facebook's privacy policy.

FACEBOOK ANALYTICS
As part of Facebook Analytics, the statistics created via Facebook pixels about your use of our website enable us to analyse visitor activity on the website. The data processing is based on a data processing agreement with Facebook. The analysis serves the optimal presentation and marketing of our website.

FACEBOOK ADS
We use Facebook Ads to promote this website on Facebook and other platforms. We determine the parameters of the respective advertising campaign. Facebook is responsible for the exact implementation, in particular the decision on the placement of the ads with individual users. Unless otherwise specified for the individual technologies, data processing is based on an arrangement between joint controllers in accordance with Art. 26 GDPR. The joint controllership is limited to the collection of data and its transmission to Facebook Ireland. The subsequent data processing by Facebook Ireland is not covered by this arrangement.

Based on the statistics about visitor activity on our website created via Facebook pixels, we operate group-based advertising on Facebook via Facebook Custom Audience by determining the characteristics of the respective target group.

On the basis of the pseudonym cookie ID used by the Facebook pixel and the collected data about your usage behavior on our website, we operate personalized advertising via Facebook Pixel Remarketing.

Via Facebook Pixel Conversions we measure your subsequent usage behavior for web analytics and event tracking purposes if you have reached our website via a Facebook Ads ad. The data processing is based on a data processing agreement with Facebook.

7.4 OTHER PROVIDERS OF WEB ANALYTICS - AND ONLINE-MARKETING-SERVICES

HOTJAR
For the purpose of web analytics, technologies of Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 3155, Malta (hereinafter "Hotjar") are used to automatically collect and store data (IP address, time of visit, device and browser information as well as information on your use of our website), from which user profiles are created using pseudonyms. Cookies can be used for this purpose. The pseudonymised user profiles are not merged with personal data about the bearer of the pseudonym without the express consent of the user, which must be given separately. Hotjar acts on our behalf.

PINTEREST TAG
For web analytics and advertising purposes on Pinterest and on third party websites, when you visit our website, technologies by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (hereinafter "Pinterest") automatically enable interest-based advertising by means of collecting data (IP address, time of visit, device and browser information, and information about your use of our website based on events we specify, such as a visit to a website or newsletter registration), a pseudonymous cookie ID, and based on the pages you visit. From the data collected, user profiles are created using pseudonyms. Pinterest will combine this information with other data from your Pinterest account and use it to compile reports on website activity and to provide other services related to website use. We have no influence on the data processing by Pinterest and only receive statistics based on Pinterest tags. This allows us to measure your subsequent usage patterns for web analytics and event tracking purposes when you visit our website via a Pinterest ad. The information automatically collected by Pinterest is usually transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission. The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 DSGVO.

AWIN
Through our advertising partner AWIN AG, Eichhornstraße 3, 10785 Berlin, Germany ("AWIN"), we market space for third-party advertisements. These ads are displayed to you at various locations on this website. AWIN can use cookies to track the progress of the respective order and in particular to verify that you have clicked on the respective advertisement and then ordered the product. For this purpose, data (IP address, time of visit, device and browser information as well as information on your use of our website) is collected, transmitted to and processed by AWIN. We have no influence on this data processing. The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 DSGVO.

TALKABLE
We use "Talkable", referral marketing service provided by Curebit, Inc, 475 Valencia St, 2nd Floor, San Francisco, CA 94103, USA (hereafter referred to as "Talkable"). We use Talkable for referring marketing. Talkable offers a solution that enables our customers to recommend our products to their friends. If their one of their friends then actually becomes a new yfood customer, they both receive a reward. To take part in this referral programme, the customer can fill out the relevant form on our website with their name and email address. This data as well as the customer's IP address are transmitted to a Talkable server in the USA, where they are processed. Talkable then generates a link that is sent to the customer's email address and which the customer can share with their friends to recommend our products. If one of their friends clicks on the link, their email address and IP address will be processed by Talkable in order to establish which customer sent them the recommendation. Talkable processes the above mentioned data on our behalf, in accordance with our instructions and only for these purposes. Talkable also uses cookies, which are small text files, hat are stored locally in the cache of your web browser and on your device. The European Commission has not reached an adequacy decision regarding the USA. Our cooperation is based on the European Commission's standard data protection clauses.

The above mentioned data is processed to provide you and your friends with rewards for the recommendations you have made. In addition, this data processing is used for marketing and optimization purposes, in particular to improve our products and services and make them more interesting for you as a user and a customer. Insofar as you have given us your consent, the legal basis for this is Art. 6 Para. 1 S. 1 lit. a GDPR.

You can revoke your consent to the processing of your personal data at any time. We would like to point out that if you do so, you cannot receive any rewards as described above. You can object to the collection and forwarding of personal data or prevent the processing of this data by deactivating the execution of Java Script in your browser.

Stored data are subject to statutory retention requirements and are deleted as soon as they are no longer required to achieve the purpose for which they were collected.

Third party information: Curebit, Inc. dba Talkable, 475 Valencia St, 2nd Floor, San Francisco, CA 94103, USA. Further information on data protection and the use of data by Talkable can be found on the Talkable website: https://www.talkable.com/privacy.

OUTBRAIN AMPLIFY
We use "Outbrain Amplify" on our website, a service by Outbrain UK Ltd., 5 New Bridge Street, London, EC4V 6JA, UK ("Outbrain"). Outbrain processes and stores information about user behaviour on our website. Outbrain uses cookies, which are small text tiles that are temporarily stored locally in your browser on your terminal device, to analyse your use of our website.

We use Outbrain for marketing and optimising purposes, particularly to analyse the use of our online offers in order to enhance functions, offers and user experience continuously. The statistical analysis of our user behaviour enables us to present you better and more interesting offers.

If you have given your consent, the legal basis for the processing is Art. 6 para. 1 lit. a GDPR.

You can prevent the setting of cookies by deactivating the setting of cookies in your browser settings. Please note that, as a result, you may not be able to fully use all functions on our website. Furthermore, you can prevent Outbrain from collecting the information mentioned above, by setting an opt-out cookie on the following websites:

https://www.outbrain.com/de/legal/privacy#advertising_behavioral_targeting
http://optout.networkadvertising.org/#!/
http://optout.aboutads.info/?c=2#!/

Please note that this setting will be deleted when you delete your cookies. You can object the collection and transfer of personal data or prevent the processing of these data by deactivating Java-Script in your browser. Furthermore, you can prevent the execution of Java-Script code by installing a Java-Script blocker (e.g. https://noscript.net/ or https://www.ghostery.com). Please note that, as a result, you may not be able to fully use all functions on our website. Further information concerning Outbrain's privacy can be found via http://www.outbrain.com/de/legal/privacy.

RECHARGE PAYMENTS
We use "ReCharge Payments" on our website, an accounting application by ReCharge, Inc, 3030 Nebraska Avenue, Los Angeles California US 90404, USA ("ReCharge"). We use ReCharge for the order processing of subscriptions.

The legal basis for the processing is the performance of a contract pursuant to Art. 6 para. 1 lit. b GDPR. We transfer information you give us during the ordering process as well as information concerning the order to ReCharge. ReCharge processes the information on behalf of us. The transfer serves the purpose of creating and maintaining customer subscriptions and payment transactions.

ReCharge is certified for the US-European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU. More information can be found at: https://www.privacyshield.gov/participant?id=a2zt0000000TQREAA4&status=Active.

Further information can be found in the privacy policy of ReCharge via https://rechargepayments.com/privacy-policy.

OPTINMONSTER
We use the plugin "Optinmonster" on our website, a service by Retyp LLC, 3701 Savoy Ln West Palm Beach, FL 33417, USA ("Optinmonster"). Using this service, we can display additional offers to our website visitors. Optinmonster uses cookies. Additionally, personal data will be collected when users proactively use the website (e.g. by filling out and sending a webform).

Personal data collected via the plugin is not stored on Optinmonster's own servers. But immediately transferred to us. Optinmonster processes the data on our behalf.

If you have given your consent, the legal basis for the processing is Art. 6 para. 1 lit. a GDPR. You can withdraw your consent for storing and using your data at any time.

You can object the setting of cookies by deleting present cookies and deactivating the automatic setting of cookies in the settings of your web browser.

Further information can be found in the privacy policy of Optinmonster via https://optinmonster.com/privacy/. 

SNAPCHAT
We use the Snapchat service Snap Pixel and the Snapchat Custom Audiences product from Snap Inc., 2772 Donald Douglas Loop North, Santa Monica, CA 90405 (“Snapchat”) on our websites to optimise our advertising. The legal basis for this is your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR.

Snap Pixel uses cookies, among other things, i.e. small text files that are stored locally in the cache of your web browser on your device. If you have a Snapchat user account, the Snapchat Pixel on our websites detects this and transmits the collected usage data to Snapchat for analysis and marketing purposes. You can review and/or deactivate the collection, processing and use of this data by Snapchat directly in the Snapchat app. The Snapchat Pixel is a JavaScript code which transmits the following data to Snapchat:

  • HTTP header information (including IP address, web browser information, page location, document, website URL and web browser user agent, as well as date and time of use)
  • Pixel-specific data; this includes the pixel ID and your hashed email address (this data is used to associate events with a specific Snapchat advertising account and assign them to a Snapchat user)
  • Additional information about visits to our websites, as well as standard and custom data events
  • Orders placed (purchase transactions)
  • Registrations and trial subscriptions
  • Items added to the shopping cart
  • Accessing/viewing of product information

The aforementioned data processing only concerns users who have an account with Snapchat. If an email address can be assigned to a Snapchat user, Snapchat will assign that user to a target audience (“Custom Audience”) according to the rules we have defined, if the rules are relevant. We use the resulting information to present yfood Labs advertising in the Snapchat app.

Since this involves a transfer of personal data to the USA, further protective mechanisms are necessary to ensure the level of data protection stipulated by the GDPR. To do this, we have agreed to standard data protection clauses with the provider in accordance with Art. 46 Para. 2 lit. c GDPR. These obligate the recipient of the data in the USA to process the data in accordance with the level of protection that exists in Europe. In cases where this cannot be guaranteed even with addition contractual clauses, we will endeavour to subject the recipient in the USA to additional regulations and commitments.

If you wish to object to the use of the Snapchat Pixel, you can opt out in the Snapchat app or deactivate JavaScript in your browser. For more information and to find out how to prevent your data from being used for advertising purposes, please refer to Snapchat’s guidelines regarding advertising preferences, which can be found at https://support.snapchat.com/en-GB/a/advertising-preferences. To view Snap Inc.’s privacy policy, please visit https://www.snap.com/en-GB/privacy/privacy-policy. 

KLAR
We use Klar on our website – a marketing analytics service provided by Placeholder UG (a limited liability company), Marktstr. 18, 80333 Munich, Germany.
Klar processes anonymised data collected by Shopify, Google Analytics, Google Adwords, Outbrain, Klaviyo and Facebook in order to evaluate them for reporting purposes. If Klar receives non-anonymised data when you enter information into our website, these are immediately anonymised so that no personal data are used for the actual analyses and statistical evaluations. 
We use Klar to analyse the use of our website and to continuously improve individual functions and offers, as well as the overall user experience. The statistical analysis of user behaviour enables us to present you with better and more interesting offers. This (and thus also any anonymisation of data) is based on our legitimate interests in accordance with Art. 6 (1) (f) GDPR.
Information about data protection and the use of your data by Placeholder can be found on the Klar website (only available in German): https://app.getklar.com/dataprotection-agreement.

TRADETRACKER
This website uses the Tradetracker technology and services, which is used to understand which website referred a user to this website. Tradetracker, located De Strubbenweg 7, 1327 GA Almere, Netherlands, measures the success of these referrals and assist the payment of commission to the referring websites. For this purpose, Tradetracker stores cookies on devices of users who are visiting and using our online services in order to record business transactions (placing an order). Tradetracker’s cookies are used to allocate one successful advertisement to a particular business transaction, and to perform corresponding billing services. Personally identifiable information on the user are neither collected nor processed nor used in tracking. Nothing but the information when and on which device (including device’s operating system and browser) a click on an advertisement occurred is stored in tracking cookies. You can learn more about Tradetracker at https://tradetracker.com/privacy-policy/. You can also find information about how to delete cookies from your computer at youronlinechoices.

EXACTAG
We use the services of Exactag (Exactag GmbH, Wanheimer, Straße 68, D-40468 Düsseldorf, Germany) on our website. Exactag GmbH („Exactag“) collects, processes and stores data for reach measurement, statistical analysis and commercial optimisation on this website and any subsites thereto.

The data is collected via two fundamentally different ways, each having its own specific legal basis:

  • In the event the user has given consent according to Art. 6(1)(1) lit. a of the GDPR, Sect 25(1)(1) TTDSG, the data will be collected in a user specific way.
  • In the event the user has not given consent, the data is collected in an anonymous way, i.e., without collecting any direct or indirect personally identifiable information, and on a group level, i.e., the collected data is randomly assigned to groups of users. An identification of a specific user is therefore impossible. Such anonymous collection is absolutely necessary in accordance with Sect 25(2) No. 2 TTDSG to conduct commercial cost optimisations and to provide the requested service.

Exactag uses cookies as a technology to collect the data. Exactag uses different cookies depending on which of the abovementioned alternatives is used for data collection.

Right to object

To ensure the exclusion from the user-level data collection, a cookie can be set in your browser as an alternative to refused consent. This cookie is named „optout" and will be set by „exactag.com". The cookie may not be deleted, as long as you want to object to the user level data collection. To object the user level data collection, please click this LINK.

TIKTOK
We use the so-called "TikTok pixel" of the provider TikTok (for EU: TikTok Information Technologies UK Limited, Aviation House, 125 Kingsway Holborn, London, WC2B 6NH) on this website. With the help of this code, in case of your explicit consent, a connection to the TikTok servers is established when you visit our website in order to track your behavior on our website. For example, when you purchase a product on our website, the TikTok pixel is triggered and stores your actions on our website in one or more cookies. You have the option to revoke your consent at any time with effect for the future. There are no costs for this other than the basic rates.

Personal data such as your IP address and email address, as well as other information such as device ID, device type and operating system may also be transferred to TikTok. TikTok uses email or other login or device information to identify users of our website and associate their actions with a TikTok user account.

TikTok uses this data to display targeted and personalized advertising to its users and to create interest-based user profiles. The collected data is anonymous and not visible to us and is only used to measure the effectiveness of ad placements.

In principle, your data will be processed within the EU or the EEA. For this purpose, a corresponding data protection agreement has been concluded with TikTok. If personal data is transferred to countries outside the EU or EEA, this is done within the framework of the Commission's model contracts for the transfer of personal data to third countries (i.e. standard contractual clauses).

You can find TikTok's privacy policy here: https://www.tiktok.com/legal/new-privacy-policy?lang=en-en

You can manage your personal settings for personalized retargeting / remarketing / referral advertising by clicking on Cookie Settings at the very bottom of the website.

LUNIO
We use the service provider Lunio.ai (PPC Protect Limited, The Strawberry Fields Digital Hub, Euxton Lane, Chorley, United Kingdom, PR7 1PS) to detect click fraud and prevent it.

To this end, Lunio.ai monitors the IP addresses processed on our website and blocks fraudulent IP addresses. Accordingly, when you visit our website, your IP address is also checked for fraud detection. No other personal data is processed. Information in your terminal device is not accessed. The legal basis for the processing is Art. 6 (1) f) DSGVO, our legitimate interest in the prevention of fraud and the secure provision of our website. The IP address is deleted as soon as the check of the IP address has taken place.

We have concluded a data processing agreement with the service provider, in which we oblige him to protect the data of our customers and not to pass them on to third parties. For transfers of data to the United Kingdom (location of the provider), an adequacy decision has been issued by the European Commission.

JENTIS

On our website, we use the services of JENTIS GmbH (Schönbrunner Straße 231, 1120 Vienna, Austria ("JENTIS") to analyze the user behavior of website visitors and to optimize the website.

JENTIS therefore gains access to web analysis data, which is measured, stored and processed by the analysis tools in use and made available to JENTIS. JENTIS uses a cookie to generate a synthetically generated client ID from your IP address. In this process, the last three digits of your IP address are hashed and thus pseudonymized, so that no assignment to your person via usage behavior takes place during further processing. The legal basis for the processing of your data and the setting of cookies is Art. 6 para. 1 lit. a) DSGVO, your consent.

You can view the data protection provisions of JENTIS under the following link: https://www.jentis.com/privacy-policy/

 

8. INTEGRATION OF TRUSTPILOT

We give our customers the opportunity to rate our services via Trustpilot. Trustpilot is a review site by Trustpilot A/S, Pilestraede 58, 5th floor 1112 Copenhagen, Denmark (“Trustpilot”). After the dispatching the products you ordered, we send you a link via E-Mail. The link redirects you to the website of Trustpilot and gives you the possibility to create an account and submit a customer rating.

We use Trustpilot for information and transparency purposes. We want to offer our customers the possibility to rate our services. In this way, potential customers can access reliable information concerning the quality of our offers, before employing our products and services. In order to make sure that you actually used our services, we transfer your data (first name, last name, email address, order number) to Trustpilot. The data are used to verify and authenticate the user. We only transfer your data to Trustpilot when you rate our services. Trustpilot processes the data on our behalf.

The legal basis for the processing is your given consent pursuant to Art. 6 para 1 lit. a GDPR.

In order to submit a rating, you have to register on Trustpilot’s website. In this case, Trustpilot’s terms of use and data privacy statement apply. When you rate our services, your rating will be published on our website as well as on the website of Trustpilot.

We embed a Trustpilot widget on our website. The widget displays current information regarding users’ ratings of our products and services. Therefore, a connection to Trustpilot’s website has to be established. In order to display the content, Trustpilot needs access to certain information (access data, including the IP-address). Additionally, Trustpilot receives the information, that the user visited our website. The information can be stored as cookies. Trustpilot uses these cookies to analyse user visits on websites, which use the Trustpilot rating service.

The legal basis for processing user data and displaying the widget is our legitimate interest in offering a transparent and verified assessment of our services and informing customers about the quality of our products pursuant to Art. 6 para 1 lit. a GDPR.

The data will be deleted accordingly to legal obligations to preserve records, as soon as the purpose, for which the data were collected, is accomplished.

Further information concerning Trustpilot’s privacy and your right to object to the processing of your personal data are available at: https://uk.legal.trustpilot.com/end-user-privacy-terms.

 

9. SOCIAL MEDIA

9.1 SOCIAL PLUGINS BY FACEBOOK, INSTAGRAM, PINTEREST. LINKEDIN
Social buttons by social networks are used on our website. These are only integrated into the page as HTML links, so that no connection to the servers of the respective provider is established when our website is accessed. If you click on one of the buttons, the website of the respective social network will open in a new window of your browser. There you can click e.g. the Like or Share button.

9.2 OUR ONLINE PRESENCE ON FACEBOOK, TWITTER, YOUTUBE, INSTAGRAM, PINTEREST, SNAPCHAT, TIKTOK, LINKEDIN, XING
If you have given your consent to the respective social media provider in accordance with Art. 6 (1) (a) GDPR, when you visit our online presence on the social media mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which user profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used for this purpose. For detailed information on the processing and use of data by the respective social media provider, as well as a contact option and your rights and settings options for the protection of your privacy, please refer to the provider's privacy policies linked below. Should you still require assistance in this regard, please contact us.

Facebook provided by Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland (hereafter "Facebook Ireland") The information automatically collected by Facebook Ireland about your use of our online presence on Facebook is usually transferred to a server of Facebook, Inc, 1601 Willow Road, Menlo Park, California 94025, USA and stored there. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission. Data processing in the context of a visit to a Facebook fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.

Twitter is provided by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("Twitter"). The information automatically collected by Twitter about your use of our online presence on Twitter is generally transmitted to and stored on a server at Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

Instagram is provided by Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland (hereafter "Facebook Ireland") The information automatically collected by Facebook Ireland about your use of our online presence on Instagram is typically transferred to and stored on a server at Facebook, Inc, 1601 Willow Road, Menlo Park, California 94025, USA. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission. Data processing in the context of a visit to an Instagram fan page is based on an agreement between joint controllers in accordance with art. 26 DSGVO. Further information (information on Insights data) can be found here.

YouTube is provided by Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland (hereafter "Google"). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

Pinterest is provided by Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (hereafter "Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is usually transferred to and stored on a server of Pinterest, Inc, 505 Brannan St, San Francisco, CA 94107, USA. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

Snapchat is provided by Snap Group Limited, 77 Shaftesbury Avenue, London W1D 5DU, United Kingdom (“Snapchat”). The information automatically collected by Snapchat about your use of our online presence on Snapchat is usually transferred to and stored on a server of Snap, Inc., 2772 Donald Douglas Loop North, Santa Monica, CA 90405, USA. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

TikTok is an offering of TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland ("TikTok"). Where information automatically collected by TikTok about your use of our online presence on TikTok is transferred outside the European Economic Area (EEA), the United Kingdom or Switzerland, it is ensured that EU adequacy decisions are in place for these countries or that the use of EU-approved standard contractual clauses can be relied upon.

LinkedIn is provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information LinkedIn automatically collects about your use of our online presence on LinkedIn is generally sent to a server at LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA and stored there. There is no adequacy decision for the United States by the European Commission. Our cooperation is based on standard data protection clauses adopted by the European Commission.

Xing is provided by New Work SE, Dammtorstraße 30, 20354 Hamburg.

 

10. CONTACT POSSIBILITIES AND YOUR RIGHTS

Being the data subject, you have the following rights according to:

  • 15 GDPR, the right to obtain information about your personal data which we process, within the scope described therein;
  • 16 GDPR, the right to immediately demand rectification of incorrect or completion of your personal data stored by us;
  • 17 GDPR, the right to request erasure of your personal data stored with us, unless further processing is required * to exercise the right of freedom of expression and information;
    • for compliance with a legal obligation;
    • for reasons of public interest or
    • for establishing, exercising or defending legal claims;
  • 18 GDPR, the right to request restriction of processing of your personal data, insofar as * the accuracy of the data is contested by you;
    • the processing is unlawful, but you refuse their erasure;
    • we no longer need the data, but you need it to establish, exercise or defend legal claims, or
    • you have lodged an objection to the processing in accordance with art. 21 GDPR;
  • 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
  • 77 GDPR, the right to complain to a supervisory authority . As a rule, you can contact the supervisory authority at your habitual place of residence or workplace or at our company headquarters.

If you have any questions about how we collect, process or use your personal data, want to enquire about, correct, restrict or delete your data, or withdraw any consents you have given, or opt-out of any particular data use, please contact our in-house data protection officer:

Data protection Officer:

PROLIANCE GmbH
Leopoldstraße 21
80802 München
Germany
+49 89 2500 39 222
datenschutzbeauftragter@datenschutzexperte.de

 

Right to object
If we process personal data as described above to protect our legitimate interests that are overriding in the process of balancing of interests, you may object to such data processing with future effect. If your data are processed for direct marketing purposes, you may exercise this right at any time as described above. If your data are processed for other purposes, you have the right to object only on grounds relating to your particular situation.

After you have exercised your right to object, we will no longer process your personal data for such purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.

This does not apply to the processing of personal data for direct marketing purposes. In such a case we will no longer process your personal data for such purposes.

 

11. DATA TRANSFER TO THIRD COUNTRIES

At this point in time, we would like to inform you about how your personal data is processed in third countries without an adequacy decision.

We use a variety of service providers, many of which use servers in “third countries”, i.e. countries outside the European Union (EU) or the European Economic Area (EEA). This also includes the USA. The transfer of personal data to third countries must be permissible according to Art. 44 ff. of the General Data Protection Regulation (GDPR).

We endeavour to enter the standard EU Commission data protection clauses when dealing with service providers that process personal data in a third country. Where possible, we also agree on additional guarantees to ensure that sufficient data protection measures are upheld in the USA or other third countries.

Nevertheless, it is possible that despite all contractual and technical means, the level of data protection in the third country does not correspond to that required in the EU. In anticipation of these cases and in accordance with Art. 49 (1) lit. a GDPR, if necessary, we ask you as a part of your cookie consent for your permission to transfer your personal data to a third country. In particular, this relates to the transfer of data to the USA. In the USA, it is possible that the authorities and intelligence services may have the right and means to access your personal data without us, as the data exporter, or you, as the data subject, being aware of this and without you having sufficient legal means to prevent such activity from happening or take action against it.